The strategic deployment of outdoor LED lighting can transform businesses, beautify properties, and create unique aesthetic experiences.

By Brocken Inaglory (Own work) [CC-BY-SA-3.0 (https://creativecommons.org/licenses/by-sa/3.0) or GFDL https://www.gnu.org/copyleft/fdl.html, via Wikimedia Commons
Light sculpture and media artist Leo Villareal is preparing to light up the Bay Bridge with 25,000 LEDs. Each light will be treated as an individual pixel, and Villareal’s very cool, home-grown algorithms will ensure that no pattern will repeat… for a full two years.

The bridge project’s budget is approximately $8 million, and nearly two miles of dazzling displays will be needed for the bridge. After the lighting ceremony on March 5th, the entire apparatus will drink in just $11,000 worth of energy every year and generate an estimated $97 million in revenue for the local economy. Not a bad trade off!

Villareal says he wants to create a “focal point for communal experience” in the city, and the display may steal more than a little bit of thunder from the iconic Golden Gate bridge. The experiment is infused with drama, too. The computer code has never been tested live, and complex outdoor lighting projects can backfire for dozens of reasons.

That’s an important lesson, whether you’re working on an improvement to your property (e.g. installing emergency lights to comply with regulations); or you’re crafting a more ambitious project designed to improve the client/visitor experience at your premises.

Whether you’re working on a corporate outdoor lighting project for your Bay Area business, or exploring sophisticated applications of LED street lighting for your plaza or development property, speak to the team here at Great Basin Lighting. We can help you understand how to plan to minimize costs, eliminate uncertainties, and maximize chances of success for the project. Connect with us online, or call us on our toll free hotline for help now.